✦ Partnerships for Family-centric Hotels
Let’s put your hotel in front of families who are ready to book
The curated, filterable directory of the world’s best family hotels. Our readers arrive with intent, and we send them straight to you
Start a conversation
See how we work
Hotels Worldwide
Countries
100%
Family-focused audience
0%
Booking commission
👋 Who's behind UFH?
Alexandra Katte
Founder, Ultimate Family Hotels
Mom of two
Avid traveler
PR and comms background
I built UFH to solve my own problem: no site existed that let me filter family hotels by what actually matters to parents.
I’m a mother of two boys who love adventure as much as their parents do. After years of painstaking research before every family trip, I created the filterable database I always wished existed. Every hotel is personally vetted against strict criteria. There is no paying your way in.
My background in PR and corporate communications means I understand what quality partnership content looks like from both sides of the table.
Editorial independence
I am your target audience
Professional-grade content
🎯 Your target audience, reached
Who reads Ultimate Family Hotels?
Our readers are parents in the research and decision phase of booking, not casual browsers. They come to UFH with intent.
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Families planning holidays
Parents actively researching their next family getaway, comparing resorts by amenities, age suitability, and experience — ready to book.
✈️
Frequent family travelers
Families that travel multiple times a year and look to trusted sources to discover new destinations and off-the-radar properties.
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High-intent
bookers
Our audience skews mid-to-premium. They’re willing to invest in quality experiences and use UFH specifically because we filter for excellence.
🛡 How partnerships work here
Being listed on UFH is free and always editorial. You cannot buy your way into the directory, and you cannot buy a review score. What you can do is get more out of being here: richer visibility, direct bookings without commission, content you can reuse, and insight into what family travelers actually want. That separation is exactly why a UFH recommendation is worth something to your future guests.
🤝 Ways to work together
Ways to work together
Being listed is always editorial and free. These are the ways hotels choose to get more out of being here.
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UFH Membership
The ongoing partnership, billed annually. Turn your presence on UFH into a direct booking channel: an enhanced profile you keep current, a direct link to your own booking engine with zero commission taken by us, eligibility for featured placement in your destination, coverage in our newsletter and social channels, and the annual UFH Family Travel Insights Report. Members also get priority scheduling for Tested & Approved review visits.
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Tested & Approved Review Visit
The credential families trust. I visit your property and experience it the way your guests do, from the kids’ club drop-off to dinner-menu chaos hour. You receive a thorough published review, a library of authentic photo and video content with usage rights, social coverage across UFH channels, and, if your property meets the standard, the UFH Tested & Approved badge. The badge cannot be bought, and that is precisely what makes it worth displaying.
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Family-Friendliness Audit
For hotels building their family offering. Not sure you would pass the test yet, or planning a move into the family market? I assess your property against the full UFH criteria and deliver a scored report with concrete, prioritized recommendations, drawn from reviewing hundreds of the world’s best family hotels. It is the fastest way to see your property through a parent’s eyes before your guests do.
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Co-Marketing & Campaigns
Bespoke, by conversation. Destination showcases, newsletter features, seasonal campaigns, and content partnerships with tourism boards or family brands. If you have a marketing goal and a family audience in mind, bring it, and I’ll put together a coherent package rather than a menu of ad slots.
📋 How it works
From first email to lasting results
I keep it straightforward: no lengthy pitch decks or procurement chains.
1
Get in touch
Drop me an email with your hotel, your goals, and any timing requirements.
2
Scoping call
We align on the right format, deliverables, timeline, and what success looks like for you.
3
The work
I create and share everything with you before it goes live. Reviews and scores stay editorially independent, so you always know the difference between what you’re buying and what you’re earning.
4
Live and lasting
Content lives permanently on UFH and keeps working. Members receive their insights report every year and a renewal conversation, not a re-pitch.
Common questions
Can we pay to be listed or to improve our score?
What does it cost?
We’re not a “family hotel.” Does this still apply?
Ready to reach families who are ready to book?
I’d love to hear about your property and find the right way to work together.
No hard sell — just a conversation.
contact@ultimatefamilyhotels.com
Typically responds within 1–2 business days